Owning a motel is no easy job. You constantly have to keep track of check-ins and checkouts, provide comfortable amenities to your guests, and ensure that your motel receives the popularity it deserves. All this can be integrated effortlessly using the right kind of technology.
According to statistics, 81% of hoteliers believe that technology will be one of the most important factors for running an establishment successfully in the next 5 years.
Autonomous retail technology is one such form of technical advancement where customers can access services like checkouts and assistive help through AI-driven systems rather than having someone manually do it for them.
Autonomous retail can have a big boost on the motel industry, so if you’re a motel owner, then this think piece is for you!
Introducing an App
A sure-shot way in which you can boost your motel revenues with autonomous retail technology is by introducing a customer-centric app that lets your guests access different kinds of features by themselves.
For example, you can introduce an in-app chatbot that answers AI-powered solutions to small problems or queries that your guests might have, such as asking for an extra set of towels or the food joints nearby.
The more budget you have, the better app you can develop, so keep in mind that you should include as many features as you can without cluttering the system.
Keep a QR code on the front desk of the motel reception and encourage guests to download it from the app store for a seamless experience.
Implementing Autonomous Checkout Markets
Autonomous checkout markets from reliable autonomous checkout companies streamline customers’ buying experience. Here, customers enter the retail store, pick up their necessities, and leave.
The autonomous system’s computerized camera and sensors read which products the customer picked and bills them accordingly. Guests can complete their transactions without needing the help of a cashier.
These systems are widely used in supermarkets and retail joints but are now becoming popular in the motel industry, too:
a) Better Efficiency
A round-the-clock autonomous checkout system lets guests easily pay their dues and check out without you assigning a cashier to motel stores, especially during the late hours. Since you’re reducing your staffing but giving customers the same kind of satisfaction, your operational efficiency improves.
b) Reduced Costs
As you won’t need a checkout assistant, you’ll have lower labor costs and better profit margins.
Since you’re not hiring anyone for the store, even during the season rush, you can spend that money on other things like improving the motel interiors or upgrading the autonomous technology.
c) Better Inventory
Autonomous systems also improve inventory management by tracking your current item stocks and how long they will last. Through advanced metrics, you can even check the average usage of any item according to room numbers or specific weeks. This leads to a more optimized inventory control and reduces waste.
Upselling or Cross-Selling Services
An automated retail technology system will also tell you about upselling or cross-selling services that you can automate.
For example, if a guest orders a bottle of soda through your motel app, you can try cross-selling by offering them a “Buy 2 sodas and get a packet of chips free” or an upselling tactic where you ask the guest to upgrade from a regular soda to a better or fizzier version by paying only a few dollars more.
Cross-selling and upselling, when used through automated systems, can be powerful tactics to increase your revenue streams and make profits.
Automating Pricing Strategies
Certain automated retail technologies also help with your motel pricing strategies. They can automatically optimize room rates and enhance your revenues.
These systems analyze all competitive rates, possible demands, and trends in the local motel market. They dynamically adjust your room rates on your website, ensuring your motel gets the best revenues without manual intervention.
You can avoid the risk of underpricing during peak demands and overpricing during the slower months with barely any customers. This way, motel owners can stay competitive and attract more guests than others!
Conclusion
If you wish to boost your motel revenues in today’s world, having autonomous retail technology is the best way to do so.
Other than the features already mentioned, it allows you other perks like online credibility management, point-of-sale systems, and even financial accounting. So get in touch with a service provider today for exclusive packages for your motel!